• Coordinate and execute the firm’s marketing strategies and public relations goals.
• Research and identify market trends and target audiences and develop or adapt the marketing plans and actionable items accordingly.
• Management of social media and other including online and offline marketing strategies.
• Coordinate the development, publishing, and positioning of the firm’s marketing materials.
• Ensure all messaging and content is aligned to our brand identity across all channels; oversee brand guidelines and ensure brand compliance; drive initiatives that will enhance our brand reputation in the market.
• Establish strong and effective relationships in the media ecosystem and across all the firm’s stakeholders: M&A team, the firm’s network of professional firms, prospects, clients, alumni, and previous clients.
• Plan and coordinate the firm’s event schedule and propose and execute our participation in different industry events.
• Management of the firm’s CRM and contact strategy.